Benefits Of Cruelty-Free Skincare

Six green, cruelty-free badges on a white background

It’s no secret that skincare is big business. Billions of dollars are spent each year by consumers thirsty for youthful, healthy skin.

But something consumers often don’t take into account when shopping for their favorites products is the footprint left on both animals and the environment.

Consumers are now becoming aware of the implications when making a purchase; leading to an increase in popularity of “cruelty-free” skincare options.

Whether you’re looking to invest in a serum, scrub, face wash or anything else to give your skin a boost, it’s more important than ever to know what kind of impact this is having beyond just giving you flawless complexion.

Many companies today focus on using clean and ethical ingredients but do they have any animal testing policies in place?

As awareness around animal cruelty and unrecognized cruel practices build up in the consumer population, it has become significantly easier to navigate to compassionate product selections. Taking care of yourself has never been cooler!

What is Cruelty-Free Skincare?

Cruelty-free skincare refers to products that haven’t been put through lengthy, laboratory testing on animals.

That doesn’t mean it’s any less effective – it just means no waiting around for unsuspecting furry friends to suffer synthesised consequences, even if alongside short-term effectiveness.

Ultimately, Cruelty-Free Products not only benefit animal welfare and overall health, but also the environment at large. Through ethical manufacture, ingredients are often organic and natural ones rather than any artificial or harmful variations of chemical or synthetic fragrances.

It shows in their efficacy as well through total performance with exquisite assurance that no costs have been paid from nor left from animals in the category of harm or suffering of any sort.

The Importance of Cruelty-Free Skincare

Did you know that millions of animals are put through intense and potentially lethal tests every single year. The kind of testing animals experience when trusted brands decide to test their products ranges from skin, eye and even nerve irritating trials to outright deadly extreme dose sessions — each causing inexplicably horrendous anguish.

Such abuse of animals is too hard for many people to comprehend and often disturbing enough for those who manufacture products without cruelty to seek long-standing ethical support from and in the process lead us us where we deserve to be: in a world where animals aren’t put through this cruel type of testing for something as arbitrary as beauty products.

Why not make a change right now? 

Steering away from buying cosmetics tested on animals is an at least somewhat involved but very fulfilling experience, celebrating your opportunity to stand up and visibly affect choices made in animal testing within the beauty industry gently yet strongly — one being can make a difference!

Different doesn’t necessarily mean ‘perfect’ either: features such as beeswax or lanolin are still found in vegan options offered but the real difference starts —and ends— since no beings had been tortured due to said components harvest or handlinging thereof by us humans in order obtain them.

The Benefits of Cruelty-Free Skincare


The most significant benefit of cruelty-free skincare is that it’s ethical. Choosing to use products that have not been tested on animals means that you are taking a stand against animal cruelty. Many animal testing methods are inhumane, causing pain and suffering to animals. By choosing cruelty-free skincare products, you can ensure that no animals were harmed in the making of the product.

Furthermore, many cruelty-free skincare companies are also committed to ethical and sustainable practices. They source their ingredients from sustainable and ethical sources, use eco-friendly packaging, and are transparent about their manufacturing processes.

Environmentally Friendly

Cruelty-free skincare products are environmentally friendly. The ingredients used in these products are typically natural and organic, which means that they are biodegradable and do not harm the environment. Additionally, many companies that produce cruelty-free skincare products are committed to sustainability, using recycled packaging and reducing their carbon footprint.

Furthermore, many cruelty-free skincare products do not contain microbeads. Microbeads are tiny plastic beads that are often used in skincare products as exfoliants. These beads are not biodegradable and can end up in waterways, harming marine life. By choosing cruelty-free skincare products, you can ensure that you are not contributing to environmental harm.

Safe for Human Health

Cruelty-free skincare products are also safe for human health. Many products that have been tested on animals contain harmful chemicals that can be dangerous to human health. By choosing cruelty-free skincare products, you can avoid these harmful chemicals and ensure that the products you use are safe for you and your family.

Additionally, many cruelty-free skincare products are made using natural and organic ingredients that are gentle and nourishing for the skin. These ingredients include plant extracts, essential oils, and natural butters.

High-Quality Ingredients

Cruelty-free skincare products are made using high-quality ingredients that are safe for the skin. These products typically do not contain synthetic fragrances, preservatives, or harsh chemicals that can irritate the skin. Instead, they are made using natural and organic ingredients that are gentle and nourishing for the skin.

Many cruelty-free skincare products also contain antioxidants, which help to protect the skin from free radical damage. Free radicals are unstable molecules that can damage the skin and accelerate the aging process. Antioxidants help to neutralize these molecules and prevent damage to the skin.

Diversity of Products

Cruelty-free skincare products come in a wide range of options, catering to various skin types and concerns. Whether you have dry, oily, or sensitive skin, there is a cruelty-free skincare product that can work for you.

Many cruelty-free skincare brands also offer a range of products, including cleansers, moisturizers, serums, and masks, making it easy to build a complete skincare routine.

Support Ethical Companies

By choosing to use cruelty-free skincare products, you are supporting ethical companies that prioritize animal welfare, sustainability, and ethical practices.

Many cruelty-free skincare brands are small businesses that are committed to making a positive impact on the world. By supporting these companies, you are helping to promote ethical and sustainable practices in the beauty industry.

Improved Self-Esteem

Using cruelty-free skincare products can also improve your self-esteem. When you use products that align with your values and beliefs, you feel good about yourself.

You know that you are making a positive impact on the world and that your choices are contributing to a better future. This sense of empowerment and self-confidence can translate into other areas of your life, improving your overall well-being.


Cruelty-free skincare isn’t just a trend, it’s a movement towards a more ethical and sustainable future! When you use cruelty-free skincare products instead of the other kind, you let the world know that you value a cruelty free lifestyle and are helping to protect our environment from potentially harmful chemicals or additives.

And don’t forget about your skin— people who use cruelty free skin care typically experience kinder ingredients on their skin, providing lightweight application that doesn’t clog your pores in the process. You don’t have to sacrifice effectiveness for ethics with all the amazing options of cruelty free pampering available today.

So, go ahead and make an ethical decision each time you shop for skincare products, so your purchases can make a positive difference in the world and show the brands that it’s possible to do good and do well in business without maligning animals or our aggregate health.

About author

Selma Durmo M. Pharm

“As far as I can remember I have always struggled with sensitive skin. The issues culminated in my mid-twenties when I started having rosacea flares and redness. My personal quest for effective, safe solutions took a professional turn, and I was given the opportunity to apply my (Pharma) background in developing a new skin friendly product line. My goal was to create something new, a clinically proven sustainable skincare brand. This science backed probiotic skincare derived technology is a product of years of research and innovation in personal care products. Metabiotics contain naturally produced hyaluronic acid, lactic acid, SMase, lipoteichoic acid, over 40 peptides and enzymes. All assigned with specific tasks for activating the skins native repair mechanisms.” 

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Following the principles of Clean Beauty, we have joined the dedicated stream of safe, non-toxic beauty enthusiasts.

Our products contain carefully selected hypoallergenic ingredients suitable for sensitive and reactive skin.

We’re committed to formulating with natural, organically-derived, and skin-friendly synthetics while excluding popular “good feeling” and potentially harmful compounds to provide the best skincare solutions.

“It is easy to get hooked on conventional products, with inviting perfumes and the instantly pleasant skin feeling. The sooner you understand that those sensations are short-lived the better! Choose Clean Beauty and allow the science backed ingredients time to work wonders on your skin.”

Cinically proven

Our products’ superiority has been proven in a controlled study on 50 volunteers where it was shown that four-week product use leads to a significant increase in skin moisture levels (39%), increased skin elasticity (50%), and a decrease in the appearance of wrinkles (23%).

Other beneficial effects include decrease in skin sensitivity, increase in skin cleanliness, evenness of the skin tone, decrease in acne formation.

This study serves as proof of the skin’s gradual return of its protective layer, integrity, and balance. All study results have been published in a peer reviewed journal as well as the full study report.

“Putting all science aside, we are most proud of our users’ testimonials. All tested volunteers claimed visible and tangible improvement in skin feel and appearance.”


The greatest breakthrough discovery we stumbled upon is that skincare and cosmetics should not be sensational.

Personal care should be comprehensive, accessible, and efficient, just as all solutions that come from nature are.

We are often faced with labels such as anti aging skin care, organic skin care, natural skincare products, which lack the necessary explanation… What do these phrases actually mean?

“Grown tired of all the misleading, incomprehensive, irrelevant information used in the beauty industry we decided to stick to a no-nonsense approach. It is what it is, and skin care is not magic! It requires commitment, patience and understanding your skins’ needs.”


We are dedicated to neutralizing our negative impact on the environment as much as possible and have joined the stream of sustainable skincare brands. We’re taking you on for the ride (we’ve even packed the goodies)!

To help minimize our carbon footprint, for every product order a tree will be planted thanks to our amazing planters at One Tree Planted. It’s estimated that a mature tree nullifies around 20lbs of CO2 a year.

We’re doing our best to reuse, reduce and recycle. Wishing to inspire a circular economy we have partnered up, to create a customized recycling program. Collect three empty plastic packages to receive your Anbiome Recycling Envelope and follow the instructions on how to take part in our recycling mission. 

Your good deed shall be rewarded. For every three products recycled you receive one product gift!


Today’s trends in skincare require the use of synthetic active ingredients which interact with the skin. Our approach is to distinguish natural alternatives, which mimic the skins native repair mechanism and are more efficient and ecologically sound.

Translating solutions from nature into industrial settings is hardly an easy task, but it’s one we enjoy undertaking.

We have screened 500+ different wild probiotic strains from the nature, to find the most powerful ones.

Special fermentation process was developed to harvest powerful molecules (HA, LTA, SMase, LA and 40 peptides).

Result is the composition of native signal components and molecules that keep the skin balanced, healthy and protected.